Alicia (Xiaoxiao) Li

Alicia (Xiaoxiao) Li has lived and worked in Asia, Oceania, Latin America and, currently, in Europe.

She studied Finance in China, and afterwards completed a Master in Marketing in the University of Western Australia in Australia.

Alicia excels in managing social media accounts, conducting market research, and analyzing data to drive successful marketing campaigns. With years of experience as a Product Manager in LATAM and Spain, Alicia blends market insights and consumer needs to deliver innovative products. Her cross-cultural expertise and adaptability, make her a valuable asset for global marketing and product development initiatives. Prior to joining East Consulting, she worked at NGOs, governmental entities, and private companies.

Alicia speaks Chinese, English and Spanish.

Alicia is based in Spain.


University of Western Australia

Master in Marketing, 2013

Nankai University

Bachelor in Finance, 2011.


Chinese, English, Spanish